ADRIATIC SEA FORUM – Cruise Ferry Sail & Yacht

ITA

The programme of Adriatic Sea Forum 2013

THURSDAY, MARCH 21

STARTING 10.30
10.30
Openings and registrations
11.00
Welcome speeches
  • Federica Seganti, Counciler Production Activities, Autonomous Regione of Friuli Venezia Giulia
  • Franco Napp, Managing Director, Trieste Terminal Passeggeri
  • Marina Monassi, President, Trieste Port Authority
  • Margit Waestfelt, Alternate Secretary General, Central European Initiative
  • Serđo Kos, Dekanat, University of Rijeka – Faculty of Maritime Studies
  • Olivera Brajović, Deputy Minister, Ministry of Sustainable Development and Tourism of Montenegro
11.15
The new Friuli Venezia Giulia nautical website
  • Alessandro Gaetano, Marketing Director, TurismoFVG
  • Guerrino Lanci, President, PromoTrieste
11.45

Promoting the Adriatic: many places, one unique destination

The goal of attaining the best possible results for the Adriatic tourist economy depends on a clear strategic vision about its future. The Adriatic area comprises a multitude of places able to compete with each other or work together as elements of a single destination. The Forum’s opening session will compare the points of view and the projects of national tourist boards and international organisations on which the future of the region will depend.

  • Alberto D’Alessandro, Head of Office, Council of Europe, Office in Venice

  • Dario Matoševic, Italy Director, Croatia National Tourist Board

  • Goradz Skrt, Italy Director, Slovenian Tourist Board

  • Riccardo Strano, Director, Central Directorate IT Systems and General Affairs, ENIT

  • Arber Uka, Marketing Director, Albanian National Agency of Tourism

Moderator: Francesco di Cesare – President, Risposte Turismo

LUNCH BREAK
14.15

Present and future of the cruise industry in the Adriatic

  • Robert Ashdown, Secretary General, CLIA Europe
  • Maria De Larratea, Secretary General, MedCruise

Competitivenes, innovation and sustainability: key elements for a European strategy on maritime and coastal tourism

  • Cinzia De MarzoTourism Unit – European Commission
15.05
Adriatic Sea Tourism Report
  • Francesco di Cesare President, Risposte Turismo
COFFEE BREAK
16.00 – CONCURRENT ROUND TABLES

Distribution of the Adriatic maritime tourism products

The availability of attractive products that take full advantage of the Adriatic requires support and promotion by effective sales and distribution channels. In this session, the representatives of some of the most successful tour operators and tourism sector intermediaries will present the criticalities to be confronted and the opportunities available in this area, presenting innovations and future projects.

  • Janez MačekGeneral Manager, Atlas Express
  • Sergio Senesi, CEO, Traghettionline
  • Andrea Tavella, Sales Manager & Marketing Director, Costa Cruises

Moderates: Anton Gosar, Dean, Faculty of Tourism Studies – University of Primorska

Maxi Yacht Focus: shipyards, ports and operators on the Adriatic coast

The first of two Forum focus sessions is dedicated to a product and its industry, which is particularly strategic in the economic development of an area. With the contribution of shipyard representatives, boat charter and port and marina managers, the intention is to clarify the roles of each sector, its true development potential, and also show the demand and the conditions of use.

  • Tony Browne, Marina Director, Porto Montenegro
  • Daniel Hauptfeld, Marketing Manager, Katarina Line
  • Fabrizio Iarrera, CEO, Monte Carlo Yachts
  • Roberto Sponza, Director, Porto San Rocco

Moderates: Matteo Zaccagnino, Director, Yacht Capital

FRIDAY MARCH 22

STARTING 09.30
09.30 – CONCURRENT ROUND TABLES

Regattas and other events: a driving force for promoting the Adriatic and the nautical sector

Events capable of bringing in a large number of participants, a strong media support and high public attendance can provide many opportunities for visibility and promotion for those host destinations. Regattas, boat shows, and other thematic events are, and will be in the future, an effective showcase for promotion of sailing and nautical tourism in general. Among the speakers will be the organisers of some of the most important events held on the Adriatic coast.

  • Paolo Dal BuonoDirector, Assonautiche Adriatiche
  • Zoran Grubiša, Coordinator, ORC Central European Championship and Thousand Islands Race
  • Roberto Marchetti, Director, Fano Yacht Festival
  • Vincenzo Spina, President, Società Velica di Barcola e Grignano

Moderates: Francesco di Cesare – President, Risposte Turismo

Focus Ferry: developing passenger traffic

The second Forum focus sessions looks at the opportunities for developing ferry traffic in the Adriatic thanks to the leisure demand. With contributions from managers of ferry operators and ports, the discussion will focus on the competition, investments, pricing policies and communication, and many other topics that could present an obstacle or an opportunity in developing this type of tourist traffic.

  • Lorenzo AlettiMarketing and Communications Director, Tirrenia-CIN
  • Paul Kyprianou, External Relations Manager, Grimaldi Group
  • Franco Napp, Managing Director, Trieste Terminal Passeggeri
  • Kristijan Pavić, Deputy General Manager, Dubrovnik Port Authority

Moderates: Michele Witthaus, Editor, International Cruise And Ferry Review

COFFEE BREAK
11.00

Working and operating on the Adriatic: comparing the costs and taxes of different countries

A systemic vision of the Adriatic as a destination and economic area tied to the different forms of maritime tourism is not complete without an in-depth study of the costs and fiscal policies in the countries of the area. The Forum will close with a plenary session that will tackle this topic with the contribution of high representatives of companies, associations and institutions.

  • Bojan BabičVice President, MedCruise
  • Alfredo Malcarne, President, Assonautica
  • Dražen Nikolić, Member of the Board, ACI Croatia
  • Roberto Perocchio, President, Assomarinas

Moderates: Giorgio Bertoni, Italia Oggi